B Route Development
Create convincing business cases for new or improved routes!
Our B Route Development product empowers your team to understand markets and travel patterns, to identify new route opportunities and to create airline business cases for new or improved routes.
Using airline endorsed methodologies, such as proxy markets, B Route Development enables your team to create fully fledged forecasts of the market potential for new routes. To further build confidence in your business case before you approach the airline, B Route Development lets you assess the economic feasibility of air services considering market fares and airline cost information.
Additionally, airline route networks can be assessed, and connections can be explored to find the optimum timing for new or existing routes.
Benefit from our holistic solution for the analysis of past data and route forecasting, which combines widely accepted industry data, such as Sabre Global Demand Data (true OD market information based on more than 50 sources including MIDT), flight schedules and airline operating cost.
New: The Route Opportunity Finder feature identifies and ranks potential new routes for your airport. The approach considers traffic, competition and demographic criteria and works even for markets without significant existing traffic. The ranking reflects the airlines’ preferences derived from their market activity. Also, a recommendation of potential carriers, which could serve the route is provided.